MUSINGS--
of a geriatric adolescent, of course
I ordered those four, 15 oz, liquid-filled, freezable mugs
(lower left) from the Elder-Beerman Company and they arrived packaged as if
they were a priceless commodity.
The mugs retailed at about $2.50 each.
The corrugated box was about 2,940 cubic inches and the
individually wrapped mugs were nestled in technologically advanced packaging
that would have made a purchasing agent in somebody’s monarchy proud.
I wondered if the packaging was worth more than the product.
With my usual hypothesis that things today are done with noticeable
mediocrity, this was antithetical.
I also was amused when I imagined the suits in Beerman’s PR
department in their continuing quest to be considered at the top of the “green” heap of
environmental friendliness while the boys in shipping were working just as hard
to prove that wasn’t so with this packaging extravagance.
Ain’t life somethin’.
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